Tutorials

Email marketing: Coding a multi-column HTML email | lynda.com tutorial

This email marketing tutorial shows how to code a multi-column HTML email designed to advertise products. Watch more at http://www.lynda.com/Business-Online-Marketing-SEO-tutorials/Effective-HTML-Email-and-Newsletters/76981-2.html?utm_medium=viral&utm_source=youtube&utm_campaign=videoupload-76981-0602

This specific tutorial is just a single movie from chapter six of the Effective HTML Email and Newsletters course presented by lynda.com author Tim Slavin. The complete Effective HTML Email and Newsletters course has a total duration of 2 hours and 24 minutes, and explores the fundamentals of email marketing, how to code emails that display properly on receipt, and ways to stay current with HTML email standards and capabilities

Effective HTML Email and Newsletters table of contents:

Introduction
1. Exploring HTML Email
2. Email Marketing Basics
3. Getting Started with Projects
4. Creating a Single-Column Email Newsletter
5. Creating a Two-Column Email Newsletter
6. Creating a Multi-Product Offer Email
7. Creating a Plain Text Email
8. Creating Email Automatically
9. Testing Email Before Delivery
10. Sending HTML Email
11. Dealing with Common Coding Problems
Conclusion

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